News
Gyro International agrees partnership deal with German creative agency
19 November 2007 - Integrated communications agency, Gyro International and maxzwo, the Munich based creative and branding consultancy, have forged a new strategic partnership that will allow both companies to share resources and expertise.
maxzwo will also provide Gyro International with a platform in south Germany to complement its Hamburg office. maxzwo is Audi’s lead agency for relationship marketing which includes the development of strategies and creative for new models. The agency works through the line, nationally and internationally for Gore-Tex, Bang & Olufsen, Central Insurance and HypoVereinsbank BKK, among others.
Speaking about the partnership, managing director of maxzwo, Andrea Lichtenwimmer said: “The agreement with Gyro International is a significant milestone in the agency’s development. The similarity in beliefs and culture between our companies has enabled us to work well together in the past, and we look forward to taking this next step with Gyro. The partnership will strengthen our position on a national and international basis and at the same time expand Gyro’s position in the German market”.
Richard Perry, Executive EMEA Vice President of Gyro International said: “We’re continuing to expand our network across the globe so that we can serve the international needs of our clients and maxzwo is now part of that. They are an award winning agency who will provide Gyro International and its clients with valuable intelligence and brilliant creative both of which are hallmarks of Gyro International”.